Assistant Brand Manager - LIPTON Teas and Infusions,All Cities, Pakistan

Job Description

This opportunity is for an Assistant Brand Manager based in Karachi, Pakistan, offering a full-time position within a dynamic and growing organization. The role involves supporting brand development initiatives and contributing to the execution of marketing strategies that enhance brand presence and drive business growth. The ideal candidate will work closely with cross-functional teams to ensure brand consistency and deliver impactful campaigns.

Key Responsibilities

- Assist in the development and implementation of brand strategies to achieve business objectives.
- Support the planning and execution of marketing campaigns across various channels.
- Conduct market research and analyze consumer insights to identify opportunities for brand growth.
- Collaborate with creative teams to develop promotional materials and advertising content.
- Monitor and report on brand performance metrics and campaign effectiveness.
- Coordinate with sales and distribution teams to ensure alignment of brand messaging.
- Manage budgets related to brand activities and ensure cost-effective use of resources.
- Maintain strong relationships with external agencies, vendors, and partners.
- Stay updated on industry trends and competitor activities to inform strategic decisions.

Required Qualifications

- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Proven experience in brand management or marketing roles, preferably within FMCG or consumer goods sectors.
- Strong understanding of marketing principles, brand positioning, and consumer behavior.
- Excellent communication and interpersonal skills to work effectively with internal teams and external partners.
- Proficiency in MS Office and familiarity with digital marketing tools.
- Analytical mindset with the ability to interpret data and generate actionable insights.
- Detail-oriented with strong organizational and project management skills.

Preferred Qualifications and Benefits

- A postgraduate degree or relevant certification in marketing or brand management is advantageous.
- Experience working in a fast-paced, results-driven environment.
- Exposure to digital marketing strategies and social media management.
- Opportunity to grow within a reputable company that values innovation and professional development.
- Competitive salary package and benefits aligned with industry standards.

This role offers a chance to contribute meaningfully to brand growth while developing your career in a supportive and collaborative environment. Candidates who are proactive, creative, and passionate about brand building are encouraged to apply.

Job Details

Industry:  Business Development
Total Positions:  1 Post
Job Shift:  First Shift (Day)
Job Type:  First Shift (Day)
Job Location:  All Cities, Pakistan
Gender  No Preference
Age  18 - 65 Years
Minimum Education  Bachelor
Maximum Experience  Doesn't Matter
Apply Before:  Aug 15, 2025
Posting Date:  Jul 15, 2025

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