About the job
About OnePlan Solutions
At OnePlan, we specialize in AI-enabled solutions that seamlessly connect strategy to execution through strategic portfolio, financial, resource, and work management tools. We empower businesses to enhance agility, streamline project workflows, and optimize resources with powerful analytics integrated into platforms companies already use and trust. Our culture thrives on collaboration, innovation, and a shared commitment to delivering meaningful client results.
About The Role
We’re seeking a Digital Marketing Manager to lead our digital growth initiatives through strategic SEO and PPC campaigns. You’ll own and optimize paid advertising across platforms like Google and LinkedIn, while driving organic search performance through ongoing technical SEO efforts. Collaborating closely with our marketing and product teams, you will craft compelling campaigns and optimize every digital touchpoint to generate qualified traffic and convert visitors into customers.
What You’ll Do
- Manage and optimize PPC campaigns on Google Ads, LinkedIn, and Bing; continually test and refine strategies for improved ROI
- Write persuasive ad copy and collaborate on creating landing pages that drive conversions
- Conduct technical SEO audits and implement best practices to maintain strong organic search rankings
- Perform keyword research and optimize website content to increase relevant search visibility
- Monitor campaign performance metrics, analyze user behavior, and derive actionable insights to enhance results
- Design and execute A/B tests and conversion rate optimization experiments
- Work cross-functionally to develop landing pages supporting both SEO and paid campaigns
- Experiment with new digital marketing strategies and creative initiatives to fuel growth
- Track the full customer journey to identify and improve funnel drop-off points
Our Ideal Candidate
- Bachelor’s degree in Marketing, Business, or related field
- Proven experience managing successful PPC campaigns and technical SEO projects
- Strong understanding of search engine algorithms and digital marketing best practices
- Proficient in Google Analytics, SEMrush, Ahrefs, and other SEO/PPC tools
- Skilled communicator able to present insights and recommendations clearly
- Growth mindset: analytical, curious, and focused on continuous testing and improvement
- Familiarity with HTML/CSS, CMS platforms (WordPress preferred), and Excel for data analysis
Bonus Points
- Experience in SaaS or technology sectors
- Knowledge of Microsoft ecosystem tools and integrations
Why Work at OnePlan?
- Remote-first culture with team members across the US, Canada, UK, and India
- Multiple awards including Global Microsoft Partner of the Year (2019-2022) and Gartner’s Voice of Customer recognition
- Comprehensive health, dental, vision, and additional insurance benefits
- Employer matching programs for RRSP and 401(k) plans
- Inclusive, fun, and collaborative work environment with regular wellness challenges
Equal Opportunity Employer
OnePlan Solutions is committed to fostering an inclusive workplace where everyone is valued. We provide equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, or veteran status.
Desired Skills and Experience
Marketing
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